Creating, scheduling, analysing, and engaging.
Social media management is the process of creating, scheduling, analysing, and engaging with content posted on social media platforms, like Facebook, Instagram, Twitter, and Linked-in.
A social media manager may be employed by a brand, individual, or business to reach new customers online or to improve and maintain their reputation. In addition, social media management includes engaging and interacting with social media users.
We’re a creative design agency based in London, specialising in brand reach and engagement with the use of Social networks. We can help you manage your Social platforms such as Instagram, Facebook, Twitter, and many more, allowing you to communicate your business message and interact with potential and existing customers, locally or globally.
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The use of social media makes it much easier for you to be found online.
Brand awareness
Potential customers will become aware of your company’s existence through Google searches and on Twitter and Facebook feeds.
Improved loyalty
Once genuine people start following you they are more likely to become customers, when they need what your business has to offer.
More opportunities to convert
If you can be seen you are more likely to gain customers than if you languish in the shadows.
Higher conversion rate
Studies have shown that the human aspect of social media makes the likelihood of customers using your services much higher than a catch-all advert.
Create a unique strategy for your business.
The first meeting is important where we learn all about your brand, products, services, and marketing activities. We then use all of that information to form an influential method for social media success. Your strategy and plan of action usually consist of the following:
• Goals and the steps to reach them
• Recommendation of social platforms
• Competition and engagement ideas
• Detailed reporting structure
Social media package launch.
We move into phase two of our social media strategy: launching your first campaign!
Our team of graphic designers, copywriters, and analysts put their left and right hemispheres together to make a kind of superbrain that only thinks about social media. We use our experience to consistently create engaging content for your brand. The launch phase will usually include:
• Set-up of recommended Social Media platforms
• Creation and launch of paid advertising campaigns
• Launch of competitions to build awareness
• Two-way conversation with fans and followers
Optimising your campaign.
Once everything is running smoothly, we plug into the matrix and decode the deluge of data, in order to extract a task list of actionable insights. Through this process, we follow a continuous process of learning and adjusting to optimise your campaign’s performance, so that you get the best return on investment. The optimisation phase includes:
• Analysis of quantitative and qualitative data
• Interactions to the existing strategic plan based on analytics
• Presentation of learnings and planned optimisations for the future
074 922 888 07
info@iconcreativeagency.co.uk
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