Orkum Textile is a global company operating in the textile industry, known for its commitment to quality and tradition. They approached Icon Creative Agency to refresh their corporate identity and create a digital presence that would reflect both their global ambition and heritage. The goal was to design a modern brand that pays tribute to traditional craftsmanship while supporting their international growth.
Our creative direction focused on bridging traditional values with modern aesthetics. We developed a new visual identity built around the fundamentals of knitting techniques, which inspired a unique pattern that formed both the logomark and the letter O. This concept not only represented the company’s core business but also conveyed a sense of continuity and craftsmanship. To support this identity, we created a professional animated video to communicate Orkum’s values and legacy in a dynamic and engaging way. Stationery design and supporting materials followed the same style, creating a cohesive brand language.
Orkum Textile is a global company operating in the textile industry, known for its commitment to quality and tradition. They approached Icon Creative Agency to refresh their corporate identity and create a digital presence that would reflect both their global ambition and heritage. The goal was to design a modern brand that pays tribute to traditional craftsmanship while supporting their international growth.
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