Meze Restaurant is a contemporary dining space inspired by traditional Mediterranean hospitality. From its early concept phase, the founders partnered with Icon Creative Agency to develop a complete brand experience from interior aesthetics to visual identity and digital presence. The aim was to create a warm, inviting atmosphere that feels modern yet rooted in cultural authenticity.
Our approach was to build a seamless brand environment that connects physical and digital touchpoints. We started with the interior concept and extended the brand identity across every element from logo and print materials to staff garments and packaging. The website was designed to mirror the restaurant’s atmosphere, using soft tones, natural textures, and clear navigation to reflect the hospitality and simplicity of the Meze dining experience. Each design choice supported a sense of comfort, elegance, and authenticity.
Meze Restaurant is a contemporary dining space inspired by traditional Mediterranean hospitality. From its early concept phase, the founders partnered with Icon Creative Agency to develop a complete brand experience from interior aesthetics to visual identity and digital presence. The aim was to create a warm, inviting atmosphere that feels modern yet rooted in cultural authenticity.
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